Our Friday morning began at the New York offices of Warner Brothers where there is a marketing and distribution team for the studio’s films and their theatrical releases. This company had a fantastic year what with the success of A Star is Born, Crazy Rich Asians, and Aquaman to name just a few, so it was surreal to be sitting where the magic happens. And when I say magic, I don’t mean the production (which is in LA anyway)— I mean the marketing. Can’t take the Ad major out of the girl. I love selling films as I’ve found from my experience writing for trailers, and I don’t see myself ever veering from this industry. Jim has regaled us with stories from his own days at Warner Brothers, all of which seem categorical to “once in a lifetime” until you realize that he’s had like 800 of those, and no, they do not get any less shocking the more of them you hear, and that just becomes your lifestyle when you’re a creative advertising executive at one of the Big Six. Aspirations are not in low supply on this trip.
With every company we’ve visited up to this point and every niche of the entertainment industry that is emphasized at each, this was my favorite because it’s the kind of work to which I’m most drawn. What I’ve studied at Chapman and what I do at my job integrate so seamlessly, and I love getting an inside peak at the way the gears turn at other companies too. When our meeting was finished, the twelve of us were shown into the private theater where they screened one of their 2019 films for us, which was a "once in a lifetime experience," and again I say that lightly because it’s seeming to me that Warner Brothers begins serving those up on a silver platter less than an hour into your courtship with them, however temporary. In all respects, bravo. The entire rest of my day consisted of drinking wine in different places with the best people, which I could really go on about, but instead I’ll just throw my hat off once again to tonight’s choice of cab, and to the percentage of the glass that New York spots fill when pouring. Thank you, Empire State, for leaving nothing to be desired. It’s not often that I’m satisfied with the amount of wine I am served, and never before have I actually been slightly overwhelmed by it. Other states should be more like you.
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